They’ve Landed in Raleigh! They’re Glowing Green!
Raleigh, NC – Tiny futuristic techno creatures, some with oversized eyes and cartoon-like disguises, have entered the US at strategic points. They have been identified as...
read moreGUEST POST Who are you when you’re out of half and half?
Last week, I was meeting with one of my clients for our weekly sales training session. We sat down and got started, when I just had to grab a cup of java. I danced through the myriad...
read moreAnd the Customer Service Award of the Day goes to the guy that told me…
Business owners, listen up: this is from the customer’s POV today. Is your staff putting YOUR best foot forward? Earlier today I stopped in a national chain store, local location...
read moreMark my words, Mr. Internet Marketing Company CEO Man.
Why now is the time to adapt I lost a potential client today. For the sake of anonymity, I can’t tell you who he is, but I can tell you a little about the gentleman. As soon as...
read moreThe Devil is in the Details: Recruiting’s Finer Points
“Details, Details, Details!” That’s what my boss used to tell me when my sales were down. At the time, I was store manager for Smithfield’s Chicken ‘N Bar-B-Q (I’m now...
read more“He jumps off of buildings after being set on fire. I think he can make it a mile to the bus stop.”
A couple days ago, on my way to the airport to come home from LA, I trained–not too willingly, I might add–with the legendary Bob Yerkes. For those who don’t know,...
read moreWhy should I care? I already have your money.
You have two options when you receive sub par service or defective merchandise. You can go to management to make it right, or say nothing and pay anyway. I got tired of saying nothing...
read moreWhen landing back at square one is a good thing.
Today we chat with Raleigh writer Dave Baldwin. I’ve known Dave for a couple years now, and watched as he grew from tentative entrepreneur to full-blown self-employed. What was...
read moreWhat is Your Press Release Really Saying About Your Company?
Prior to the Internet, press releases were seen only by select journalists who received them in the mail or via fax. Now, numerous free and paid distribution services and e-news...
read moreAre you a polluter or a pollinator?
from the new e-book Where Are Your Honeybees??? by Triangle B2B Editor Michelle Courtney Gower Before we talk about pollination marketing, we have to talk about pollution marketing. Simply...
read moreShould you use “FREE” in email sales messages?
Should you ever use the word FREE when writing your email marketing messages? This powerful little four letter word can bring you a lot of increased sales because of its ability to...
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